Contemplating Starting a Business

Instructions:
You are a consultant that Carlos Rodriguez is considering hiring to guide him through the process of starting his business. Since you have a broad business background, you are going to write a business memo to Carlos Rodriquez outlining the different areas of business that he would need to consider to successfully open the business. Use the following business memo format to Carlos and not about Carlos. Thoroughly answer the ten (10) elements below the format using the course materials and the case scenario facts. Do not use external sources to complete this project.
Business Format:
To:
From:
Date:
Subject:
Business Summary- This is a one paragraph overview of the current situation of the client as you see it. This is the foundation of the memo to make sure you and your client are both viewing the situation the same. Make sure to provide an overview of the main topics.
Situation Analysis and Recommendations – This is where you address the following requirements using the course materials and the information from the case scenario. No external sources can be used.
Discuss how Carlos can determine if he is an entrepreneur or should be a small business owner.
Explain how Carlos should decide how much capital is needed to start the business.
Assuming Carlos will eventually need financing, discuss the financial statements Carlos will need.
Discuss the best form of business Carlos should set up and explain why.
Explain why the other business forms would not work well.
Discuss the role Julio should assume in the business and explain whether this decision affects the form of business Carlos sets up and explain how so.
Explain specific types of marketing the business should pursue.
Discuss whether Carlos should hire help and if so, what position(s).
If help is hired, explain who will manage them.
Explain the best ways for Carlos to motivate his employees if he chooses to hire employees.
Review the Paper
Read the paper to ensure all required elements are present.
The following are specific requirements that you will follow. Use the checklist to mark off that you have followed each specific requirement.
Checklist
Specific Project Requirements
Proofread your paper
Read and use the grading rubric while completing the paper to ensure all requirements are met that will lead to the highest possible grade.
Third person writing is required. Third person means that there are no words such as “I, me, my, we, or us” (first person writing), nor is there use
of “you or your” (second person writing). If uncertain how to write in the third person, view this link:
http://www.quickanddirtytips.com/education/grammar/first-second-and-third-person.
Contractions are not used in business writing, so do not use them.
Paraphrase and do not use direct quotations. Paraphrase means you do not use more than four consecutive words from a source document.
Removing quotation marks and citing is inappropriate. Instead put a passage from a source document into your own words and attribute the passage to the source document. There should be no passages with quotation marks. Using more than four consecutive words from a source document would require direct quotation marks. Changing words from a passage does not exclude the passage from having quotation marks. If more than four consecutive words are used from source documents, this material will not be included in the grade.
You are expected to use the research and weekly course materials to develop the analysis and support the reasoning. There should be a robust use of the course material. Material used from a source document must be cited and referenced. A reference within a reference list cannot exist without an associated in-text citation and vice versa. Changing words from a passage does not exclude the passage from having quotation marks.
Use in-text citations and provide a reference list that contains the reference associated with each in-text citation.
You may not use books in completing this problem set unless part of the course material. Also, do not use a dictionary, Wikipedia or
Investopedia or similar sources.
Provide the page or paragraph number in every in-text citation presented. Since the eBook does not have page numbers, include the chapter title and topic heading. If using a video, provide the minutes and second of the cited material.

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