Airline Competitive Advantage

Select an airline such as American, Delta, Southwest, Emirate, etc., and compose a scholarly
case study paper that provides details on one of the information systems that has been
implemented by the company in the area of human resources, sales and marketing, customer
service, reservations, maintenance, or operations. Be sure to select an information system that
has resulted in the airline gaining a competitive advantage over its competitors. Touch on how the
utilization of the information system has assisted the airline’s management or employees in
making better decisions, improving the business processes, operating more efficiently, or
attracting or retaining customers.
MINIMUM of TWO FULL pages in the Body of the Text
Provide data from research utilizing a minimum of TWO primary sources OUTSIDE of the course
textbook.