Motivating Your Sales Staff Learning Objective
Motivating Your Sales Staff Learning Objective
Motivating Your Sales Staff Learning Objective:
Explain why different people are motivated by different things.
Summary:
The goal of this exercise is to give students practice aligning individual and organisational goals, and thinking like a manager in managing employee motivation. Imagine that you are the management team of a new retail clothing store named Threads. Your company’s business strategy is to provide high-quality customer service and to provide high-quality products. You are not the cheapest store in town, but you expect your employees to create a service-oriented atmosphere that customers will be willing to pay a little extra for. You recognise that your sales staff will be essential to your store’s success, and you want to create a system that motivates them to help create a competitive advantage for your business. Because this is the first store you have opened, you have the opportunity to decide how to best motivate your staff. Market-competitive starting salaries have already been established, but you have decided to allocate 10 percent of the stores’ profits to use to motivate your sales staff in any way you see fit.
TASK:
- What behaviours would you want from your sales staff?
- What goals would you set for your sales staff, given your answer to Question 1?
- What type of system would you set up to reward these behaviours?
- What challenges would you be on the lookout for? How would you proactively address these potential challenges to prevent them from happening?
Assignment Specifications:
Required Structure/Format of the report
- Executive Summary – This should be a concise synopsis of the whole report.
- Table of Contents – This should be well formatted with numerical sub headings
- Main Body of the report contains Section Headings for each paragraph listed
- Sub-sections are numbered.
- Appropriate paragraphing must be used.
- Introduction – Briefly introduce the purpose of the report. Within the introductory paragraph, you need to address the key topics you will address in the body paragraphs.
- Body Paragraphs – With headings/sub-headings: Please remember to support your claims/arguments with in-text scholarly references.
- Conclusion – The conclusion must briefly summarise the key points in the body paragraphs.
- Reference List – Please include all in-text references in the list of references formatted in Harvard style. A minimum of 10 peer-reviewed academic articles is required.
- The report must be within the 3,000-word limit.
