Understanding Environmental Analysis

Assignment Task
St Mungo’s is a charity and housing association working with people who sleep rough, people who live in hostels and people who are at risk of homelessness. St Mungo’s would like to open a new centre in a London borough. As an External Consultant, you have been asked to provide your opinion on the viability of this project.
Perform a PEST analysis on your chosen inner London borough to explore the viability of opening a new St Mungo’s in the area.
It is your role to make recommendations about the possible opening of a new St Mungo’s centre (should it open or not) you need to recommend what the centre should be like, if it were to open.
Additional Marks are awarded for the academic quality of the assignment
Ensure you reference appropriately, ensure that you demonstrate that you have looked at a wide variety of research and that you have used an appropriate structure for the report, it is important that you write about the keys issues, that you present your ideas formally and use appropriate language.
All answers need to be supported by the relevant research.
Assignment CRITERIA
Knowledge and understanding of environmental analysis
Application of findings from the analysis
Apply the appropriate structure and presentation of work.
Points to consider:

• This assignment requires research in order to establish facts and reach new conclusions; being able to carry out research is a vital skill for you as a student and for you as a future employee/manager in Health and Social Care.
• The research for this task involves reading the JSNA and the CCG documents that have been created by your chosen London Borough e.g. Hackney, these documents outline who lives in the borough, they contain information about age and employment status. These documents also explain what the priorities are for the borough, for instance if they will be funding mental health projects or housing projects or dementia care for the next 5 year period, if they decide the focus is on Dementia care (in the JSNA document) then perhaps your recommendation will be not to set up a new centre in Hackney for homeless people because homelessness is not a priority politically.
• It is important that you read the JSNA documents and use them to help decide whether or not to set up a new St Mungo’s hostel in the area that you have chosen to research Page 3 of 3
• The structure of this report is important follow the template below: Introduce what a PEST is (write 2 or 3 lines about it)

Describe the charity and its aims (2 or 3 lines only)
Create the PEST table and include this table in your report, include 5 points in each section e.g. Political would have 5 clear points about your specific borough, taken from your research, repeat this in all 4 sections political/economic/social/technological.