Learning Outcome – case Good Farm Company

Learning Outcome 
1.
Most managers of The Good Farm Company see   the exchange of tactical information about (price) promotions between The   Good Farm Company and the retail companies as difficult to accomplish. What   are the advantages for the retail companies of exchanging more timely and   more accurate information about promotions with The Good Farm Company?
(1000 words)
40%
1, 2, 3
2.
The information   decoupling point only concerns information about changes in demand and   market. This is information that flows upstream in the supply chain. In the   poultry supply chain, living chickens and perishable products are exchanged. The   Good Farm Company therefore not only have to take into account variations in   demand, but also variations in supply. What information should flow downstream in the supply   chain (to the poultry processor) so that The Good Farm Company is able to   match supply with demand in a better way? How such information could   contribute to performance improvement at the company? (1000 words)
50%
1, 2, 3
3.
Academic   Rigour
Your   assignment should clearly include the academic insight, i.e. the concepts and   the supporting references involved, indicated in the report and listed in the   references and bibliography.