Marketing research paper review
Topic: marketing research paper review
The article in the file” Journal of marketing”. Please double-check this article which includes a method section (i.e. do not choose a purely conceptual paper). If this article is not satisfied, please let me know.
Sufficiently answer the following four questions about the article you read:
Q1] Describe the method, how the data was collected and analysed. What was the most important limitation of the study design?
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