Exxon Mobile Strategic Plan: Case Study

Identify  two or three central issues affecting this company.
Make one recommendation based on an internal analysis.
Answer these questions.
What should this company do? Be sure to include business level strategy.
How would you implement your recommendation?
Be thorough, precise, specific, and knowledgeable.
Answer the following questions.
Who is responsible? When will you implement this strategy? How will the competitors react? Where will you implement?